In 2017 Alphabet Rockers landed far outside the realm of traditional children’s music with their groundbreaking GRAMMY-nominated album Rise Shine #Woke. Named to School Library Journal‘s Top 10 list of 2017 that album taught listeners that you are never too young to start a conversation about social justice. Filled with powerful lyrics and engaging rhythms and rhymes, it was the must have hip hop album of the year. Now, almost two years later, Alphabet Rockers are back and better than ever with their new album, The Love.
Recorded on land originally inhabited by the Ohlone people and produced at Zoo Labs in Oakland, California, The Love is a massive musical collaboration incorporating more than 60 guest artists who perform alongside Alphabet Rockers founders Kaitlin McGaw and Tommy Soulati Shepherd. The themes of love and belonging continue from Rise Shine #Woke to The Love but this time rather than the focus being social justice, the group is turning their attention to gender justice with the goal of the album being to honor the diverse identities within our society. Once again featuring well-thought out, powerful lyrics, The Love is an album that everyone should listen to.
Today it is my great honor to debut the track, “I Know You See Me.” Written as a response to the daily harassment experienced by a transgender/gender non-conforming parent of a four-year-old, this song takes that experience and makes it into something positive. “I Know You See Me” begins and ends with a gorgeous string performance that captures the emotion of the main character in the song. At the beginning of the track, they are walking down the sidewalk when someone says horrible things to them. Rather than giving that person the power, they embrace their belief in themselves and when Tommy’s character breaks into a hard driving rap, he flips the script and rather than harassing them, tells them, “You’re the powerful one/All assumptions be gone/You’re the ultimate you just do what you do and I’ll see you thru.” It’s a powerful message of love, acceptance and understanding. A message that we all could stand to hear and to share, no matter how we identify. Learn more about the Alphabet Rockers at www.alphabetrockers.com and listen to “I Know You See Me” on Spotify or Amazon. The Love is available to stream now, and will be available on CD beginning August 8.